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Marketing equation

Jamie True

Founder

Born entrepreneur, at the age of 17 Jamie set up Power Organisation, a UK based branded and textile supplier. The business grew to a turnover of circa £6m and merged with its largest competitor in June 1997.

He then co-founded and invented Interclubnet PLC, creating an online trading platform that most major football clubs worldwide used to buy and sell players akin to a Bloomberg terminal "X-tranet". By December 1999, the business had over 150 major football clubs paying a yearly subscription as well as administering 120 leagues for the FA and signed a £12m four year deal with them. In August 2000 the company floated on AIM with a market capitalisation of £30m. Turnover in Year 1 totaled £8.1m.

In January 2004 Jamie launched a 9 patented service called ONSPEED which became the largest Internet accelerator in Europe with more than a million direct customers and partnerships with BT, Wanadoo, and Google. Turnover in Year 2 totaled £5.1m, with £1.3m net profit. The group subsequently floated under a holding company called Z Group PLC in June 2005 for £25m on AIM.

Jamie co-founded Selective Media that launched in October 2007, which exclusively represents the online media inventory across Internet kiosk desks, digital media screens, hospitals and Wi-Fi within all UK airports. This was successfully acquired by Arqiva networks in May 2013.

In Jan 2009, Jamie invested in Avisen PLC (AIM: AVI) Avisen is positioned as a leading IBM Cognos reseller and consultancy provider in the UK with a market capitalization of £30m and is now renamed to 1Spatial PLC.

In Jan 2010, Jamie created the team and acquired a patented mobile application platform called Grapple mobile. Grapple uniquely enables brands and agencies to create and distribute mobile apps to all mobile devices. Grapple won the most Innovative Mobile Agency of 2012. Grapple was successfully acquired by Monitise PLC (MONI) AIM for up to £39m in September 2013.

Selection Committee

Jamie True

Jamie True

Founder
 
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Jon Claydon

Jon Claydon

Non-Executive Director
 
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Kirill Chliaifchtein

Kirill Chliaifchtein

Director
 
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Yossi Pinkas

Yossi Pinkas

Corporate Development
 
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